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How is a virtual location created?

In hybrid productions we use virtual, digital locations to stage models as in a real location ...

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From 3D model to virtual runway

In modern production facilities, the 3D data can be fed directly into the textile machines. This ...

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The fashion shooter concept – how 3D visualizations can be realized on the model

If a company has introduced digital product development, then the step to digital image content creation ...

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What actually is hybrid production?

Hybrid productions are photo productions where we combine digital photography with the possibilities of 3D visualization. ...

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Evening sun all day? How is that possible?

With photo productions in the virtual studio, there are some special features that are not possible ...

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Using digital design and editing software – what considerations should be taken into account?

Digital editing software not only pursues the task of outputting cuts ready for production, but also ...

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5 reasons why companies should rely on digital product development in the future and also use the data for image content creation

The possibilities inherent in a digital end-to-end process are vast and can reduce previous lead times ...

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How does a digital location change work?

For hybrid productions, we can change the virtual location quite simply with a click of the ...

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The importance of images in marketing

Images play an important role in marketing because they attract the attention of customers and help ...

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In 5 steps to the perfect fashion e-commerce photo

In large-volume photo productions for e-commerce, the processes are crucial. To ensure that a shoot is ...

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